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logo for Animoto

Animoto takes photographs and allows users to add sound and text, as well as control some editing of the video project, in order to share stories through a short video presentation. Students will find the ability to express themselves through new media tools an attractive aspect of Animoto, and teachers can utilize this tool as a way to bridge curriculum and student engagement or develop digital storytelling projects. For students and teachers tired of PowerPoint presentations, Animoto is just as easy to use and provides a wider multimedia experience.

Getting Started 

Pre-planning is a helpful first step in creating your video project. Gather all images and video clips and save them in a desktop folder. If a particular soundtrack serves the needs of the project, make sure the sound clip or song is in .mp3 format. Finally, on a piece of paper, sketch out the storyboard for the video—in particular the placement of text in the video.

To open a free Animoto account, users can either opt for an individual account or teachers can send an email request for an educator's account. The free individual account restricts users to a 30-sec. video; however, educators who gain access to a limited-time (usually six months to a year) classroom account will be able to enroll students in a more expansive account with the ability to make full-length videos. For both plans, users can make an unlimited amount of videos.

Once images and videos are uploaded, users can click and drag images at will in order to construct a desired sequence. Other features allow users to spotlight certain images or videos for a more focused display during the final presentation...

After users open an account, the first step is to upload photos and videos via three options: from files on the computer, from Animoto's own collection of photographs, or from another website. Uploading images and videos from the computer allows users to select multiple files and conduct a batch upload. Once images and videos are uploaded, users can click and drag images at will in order to construct a desired sequence. Other features allow users to spotlight certain images or videos for a more focused display during the final presentation, add text slides, rotate and/or duplicate images, and delete any unwanted selections. It is worthwhile to note that one of Animoto’s biggest drawbacks is the limit placed on text entries. Text restrictions may prove to be frustrating for users, but one simple way to bypass these limits is to create a PowerPoint slide with the desired text, save that PowerPoint slide as a .jpg image, and then import the file as a picture into Animoto.

Step two directs users to add a music file, or soundtrack, to the video either through Animoto’s own selection of songs or your own .mp3 files. Users can also select at which point the music begins.

The final step is the editing process and finalization, where users can establish the speed of transitions, the design template, and select whether the video is short (30 seconds) or full length. After all selections are made, users go to the final section where the credit information is provided for the title of the video and the creator(s).

Here is where Animoto users will find a second frustration: once everything is ready to go, users select “create video” and the process of finalizing the video can often take quite a while. Nevertheless, Animoto emails video creators once the video is finalized . . . so you don’t have to wait around.

(Update: Animoto’s site updates may have fixed the speed delay in finalizing videos.)


Teachinghistory.org used a quick mock-up video at the 2011 AHA conference to show attendees how five simple images can tell a story.

Other video examples include The American History of Chocolate, The Great Exchange, and Civil Rights.

For more information 

Animoto’s website, as well as their education page.

USA Today’s blog TechnologyLive looks at the updates and improvements of Animoto.

Review an abstract on "Animoto and language acquisition in the classroom." İrgin, Pelin and Yildiz Turgut "Using Animoto for Language Education" The International Journal of Learning 16 (2009): 1-8.