Fifty Years of Coca-Cola Television Advertisements

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Image, Coca-Cola advertisement, 1952, Fifty Years of Coca-Cola Advertisements
Annotation

Highlights of Coca-Cola television advertisements from the Library of Congress Motion Picture archives are exhibited on this site, with 50 commercials, broadcast outtakes, and experimental footage.

There are five examples of stop-motion advertisements from the mid-1950s, 18 experiments with color and lighting for television ads from 1964, and well-known commercials, such as the "Hilltop" commercial featuring the song "I'd Like to Buy the World a Coke" (1971). Additional resources include the "Mean Joe Greene" commercial (1979); the first "Polar Bear" commercial (1993); the "Snowflake" commercial (1999); and "First Experience," an international commercial filmed in Morocco (1999).

The site also includes a bibliography and links to finding aids for other television commercials at the Library of Congress. While this site is relatively small, it provides a good resource for studying the history of post-World War II consumer culture in terms of content and technique.

Brewing History: An Interdisciplinary Teacher Workshop on Chocolate in New England

Description

Participants in this workshop will learn about the role of chocolate in colonial America. Topics include cacao and rainforest ecology, world trade, the role of chocolate in the colonial diet, and military uses of chocolate. The day includes a presentation of the new exhibition "Stimulating Beverages: Tea, Coffee, and Chocolate Wares at Historic Deerfield," an open-hearth cooking demonstration, and a tasting of American Heritage Chocolate® Finely Grated Chocolate Drink, which captures the form and flavor of historic chocolate.

Contact name
Carlson, Claire
Registration Deadline
Sponsoring Organization
Historic Deerfield
Phone number
413-775-7217
Target Audience
K-12
Start Date
Cost
Free
Course Credit
Education materials and PDPs awarded.
Duration
Five and a half hours

Brewing History: An Interdisciplinary Teacher Workshop on Tea in New England

Description

Today a common beverage worldwide, tea was once a precious imported commodity. This presentation will introduce the geographic and botanical origins of tea, the role of trade in bringing tea from China to Western consumers, the social and cultural role of tea in 18th-century New England, and the period equipment and furnishings commonly used to prepare and serve tea in a place such as Deerfield, Massachusetts. The day includes a presentation, a tour of the new exhibition "Stimulating Beverages: Tea, Coffee, and Chocolate Wares at Historic Deerfield," a house tour, and a serving of tea.

Contact name
Carlson, Claire
Registration Deadline
Sponsoring Organization
Historic Deerfield
Phone number
413-775-7217
Target Audience
K-12
Start Date
Cost
Free
Course Credit
Education materials and PDPs awarded.
Duration
Five and a half hours