This website presents more than 250 commercials that appeared on American television sets beginning in 1952 to sell presidential candidates to the public. Advertisements from each election, including the 2008 campaigns, are accessible by year as well as by common themes and strategies used over time, such as Commander in Chief, Fear, Children, and Real People. Advertisements are also browsable by issue, such as civil rights, corruption, war, taxes, and welfare.

This collection includes well-known ads such as the Daisy Ad and well-known public figures, such as Harry Belafonte's advertisement in support of Kennedy, as well as many others that may be less familiar in the 21st century. Essays focus on analyzing advertising strategies of major party candidates and a program guide presents a history of the usage of television commercials in campaigns.

These 59 sound recordings document speeches by American leaders produced from 1918 to 1920 on the Nation's Forum record label. The speeches—by such prominent public figures as Warren G. Harding, James M. Cox, Calvin Coolidge, Franklin D. Roosevelt, Samuel Gompers, Henry Cabot Lodge, John J. Pershing, Will H. Hays, A. Mitchell Palmer, and Rabbi Stephen S. Wise—deal for the most part with issues and events related to World War I and the 1920 presidential election. Additional topics include social unrest, Americanism, bolshevism, taxes, and business practices.

Speeches range from one to five minutes in length. A special presentation, "From War to Normalcy," introduces the collection with representative recordings, including Harding's famous pronouncement that Americans need "not nostrums but normalcy." This site includes photographs of speakers and of the actual recording disk labels, as well as text versions of the speeches.

This wealth of data presents National Election Studies surveys of the American electorate conducted in presidential and congressional election years from 1948 to 2006. Large files of raw data can be downloaded. In addition, The ANES Guide to Public Opinion and Electoral Behavior is available and is readily accessible.

Composed of more than 100 tables and graphs, the guide traces nine key variables in the makeup and opinions of the electorate. These include: social and religious characteristics; partisanship and evaluation of political parties; ideological self-identification; public opinion on public policy issues; support for the political system; political involvement and partisanship; evaluation of presidential candidates; evaluation of congressional candidates; and vote choice. This website also provides pilot studies on recent surveying issues, such as measuring exposure to television advertisements, and a 5,000-item bibliography.